Mikhail Gubergrits (Russia)

Mikhail is a founder and creative director of LINII Group (Russia). Branding expert, branding and brand design teacher at the Moscow Academy of Communication Wordshop and Bang Bang Education, author of many articles on branding and design. Author and creative director of many notable Russian branding projects: rebranding of VTB Bank, Eldorado, redesign of MTS Telecom company, development of brands Know-how from Beeline, Street Beat, Intouch Insurance, Coffee House, Wabi-Sabi, Prime Star, SimpleWine, Bookvoed, Rosgosstrakh, Dodo Pizza, Moscow Jewelry Factory, Verba Mayr and many others.

About LINII https://ru.linii.group/

LINII Group is one of the leading branding agencies in Russia. Since 2003, we have been working on brand creation, development and promotion. LINII specializes in retail and HoReCa projects. Our core competencies, such as a retail and digital strategy, naming, design and user experience research and development, help build strong brands that stay relevant for years. Among our clients are: X5 Group, Raiffeisen Bank, M.Video, Dodo Pizza, Doner42, Prime Star, Eldorado, Okko, Magnit, Shokoladnitsa Group, DoubleBi, Inventive Retail Group, Beeline, etc.